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  4. Biokunststoffe für nachhaltigere Produkte: Ergebnisse einer qualitativen Studie in der Produktentwicklung von Konsumgüterunternehmen
 
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Biokunststoffe für nachhaltigere Produkte: Ergebnisse einer qualitativen Studie in der Produktentwicklung von Konsumgüterunternehmen

Publikationstyp
Journal Article
Date Issued
2015-11
Sprache
German
Author(s)
Petersen, Moritz  orcid-logo
Brockhaus, Sebastian  
Kersten, Wolfgang  orcid-logo
Institut
Logistik und Unternehmensführung W-2  
TORE-URI
http://hdl.handle.net/11420/8913
Journal
Zeitschrift für Wirtschaftlichen Fabrikbetrieb  
Volume
110
Issue
11
Start Page
686
End Page
689
Citation
ZWF Zeitschrift fuer Wirtschaftlichen Fabrikbetrieb 110 (11): 686-689 (2015-11)
Publisher DOI
10.3139/104.111427
Scopus ID
2-s2.0-85019255819
Bioplastics can provide opportunities to enhance products’ sustainability. However, practical use of bioplastics in products is still confined to niche markets. Based on a qualitative study in the consumer goods industry and informed by the Theory of Planned Behavior, this manuscript details the prerequisites for a more widespread adoption of bioplastics in the production processes of consumer products.
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