Please use this identifier to cite or link to this item: https://doi.org/10.15480/882.106
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dc.contributor.authorGeschka, Horst-
dc.contributor.authorHerstatt, Cornelius-
dc.date.accessioned2006-02-01T11:09:59Zde_DE
dc.date.available2006-02-01T11:09:59Zde_DE
dc.date.issued1999de_DE
dc.identifier.urihttp://tubdok.tub.tuhh.de/handle/11420/108-
dc.description.abstractThe intensive concern with customer needs and problems is one of the key contributors to the success of innovation management. During the seventies, numerous procedures were developed, in theory as well as in practice. These procedures entered literature as so called “need-assessment“ approaches (see e.g. Holt, Geschka, Peterlongo 1984). However, the application of these procedures to different industrial sectors and types of firms as well as the benefit achieved for innovation in practice, remained unexplored to a great extent till the nineties, except for a few documented experiences and case studies (see e. g. Herstatt 1998). Geschka and Herstatt carried out the first empirical study in Switzerland in 1990/91. This study was confined to the Swiss mechanical industry and the results were published in “Die Unternehmung” 3/91 (Geschka, Herstatt 1991). An identical survey was repeated in 1998 within the scope of a research project together with the Institute of International Innovation Management of the University of Bern (*). The scope was extended to the chemical industry and the electrical industry. Some results from the first study were confirmed. Nevertheless, differences were noticed as well, especially with regard to the use of several methods to record innova-tion needs, it was also found that different industries have different preferences with respect to methods due to specifics of the branch. In this paper, we describe the results of the current study, go into the differences between both studies, and discuss these and the possible ration-als in the interviewed companies.en
dc.language.isoende_DE
dc.relation.ispartofseriesWorking paper // Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg = Arbeitspapier;3de_DE
dc.rightsinfo:eu-repo/semantics/openAccess-
dc.rights.urihttp://rightsstatements.org/vocab/InC/1.0/
dc.subjectinnovation managementde_DE
dc.subjectneed-assessmentde_DE
dc.titleNeed Assessment in Practice - Methods, Experiences and Trendsde_DE
dc.typeWorking Paperde_DE
dc.date.updated2006-02-01T11:10:01Zde_DE
dc.identifier.urnurn:nbn:de:gbv:830-opus-1649de_DE
dc.identifier.doi10.15480/882.106-
dc.type.diniworkingPaper-
dc.subject.bcl85.15:Forschung und Entwicklungde
dc.subject.gndMarktforschungde
dc.subject.gndBedarfsermittlungde
dc.subject.gndInnovationsmanagementde
dc.subject.bclcode85.15-
dc.subject.ddccode330-
dcterms.DCMITypeText-
tuhh.identifier.urnurn:nbn:de:gbv:830-opus-1649de_DE
tuhh.publikation.typworkingPaperde_DE
tuhh.opus.id164de_DE
tuhh.oai.showtruede_DE
dc.identifier.hdl11420/108-
tuhh.abstract.englishThe intensive concern with customer needs and problems is one of the key contributors to the success of innovation management. During the seventies, numerous procedures were developed, in theory as well as in practice. These procedures entered literature as so called “need-assessment“ approaches (see e.g. Holt, Geschka, Peterlongo 1984). However, the application of these procedures to different industrial sectors and types of firms as well as the benefit achieved for innovation in practice, remained unexplored to a great extent till the nineties, except for a few documented experiences and case studies (see e. g. Herstatt 1998). Geschka and Herstatt carried out the first empirical study in Switzerland in 1990/91. This study was confined to the Swiss mechanical industry and the results were published in “Die Unternehmung” 3/91 (Geschka, Herstatt 1991). An identical survey was repeated in 1998 within the scope of a research project together with the Institute of International Innovation Management of the University of Bern (*). The scope was extended to the chemical industry and the electrical industry. Some results from the first study were confirmed. Nevertheless, differences were noticed as well, especially with regard to the use of several methods to record innova-tion needs, it was also found that different industries have different preferences with respect to methods due to specifics of the branch. In this paper, we describe the results of the current study, go into the differences between both studies, and discuss these and the possible ration-als in the interviewed companies.de_DE
tuhh.publication.instituteTechnologie- und Innovationsmanagement W-7de_DE
tuhh.identifier.doi10.15480/882.106-
tuhh.type.opusResearchPaper-
tuhh.institute.germanTechnologie- und Innovationsmanagement W-7de
tuhh.institute.englishTechnology and Innovation Management W-7en
tuhh.institute.id13de_DE
tuhh.type.id17de_DE
tuhh.gvk.hasppnfalse-
tuhh.series.nameWorking paper // Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg = Arbeitspapierde
dc.type.driverworkingPaper-
dc.identifier.oclc930768058-
dc.type.casraiWorking Paper-
tuhh.relation.ispartofseriesWorking paper // Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg = Arbeitspapier-
tuhh.relation.ispartofseriesnumber3de
item.seriesrefWorking paper // Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg = Arbeitspapier;3-
item.languageiso639-1en-
item.fulltextWith Fulltext-
item.openairetypeWorking Paper-
item.grantfulltextopen-
item.creatorOrcidGeschka, Horst-
item.creatorOrcidHerstatt, Cornelius-
item.openairecristypehttp://purl.org/coar/resource_type/c_8042-
item.creatorGNDGeschka, Horst-
item.creatorGNDHerstatt, Cornelius-
item.tuhhseriesidWorking paper // Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg = Arbeitspapier-
item.cerifentitytypePublications-
crisitem.author.deptTechnologie- und Innovationsmanagement W-7-
crisitem.author.orcid0000-0001-5585-1169-
crisitem.author.parentorgStudiendekanat Management-Wissenschaften und Technologie-
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