Publisher DOI: 10.3139/104.111427
Title: Biokunststoffe für nachhaltigere produkte: Ergebnisse einer qualitativen Studie in der Produktentwicklung von Konsumgüterunternehmen
Language: German
Authors: Petersen, Moritz  
Brockhaus, Sebastian 
Kersten, Wolfgang 
Issue Date: Nov-2015
Source: ZWF Zeitschrift fuer Wirtschaftlichen Fabrikbetrieb 110 (11): 686-689 (2015-11)
Journal or Series Name: Zeitschrift für Wirtschaftlichen Fabrikbetrieb 
Abstract (english): 
Bioplastics can provide opportunities to enhance products’ sustainability. However, practical use of bioplastics in products is still confined to niche markets. Based on a qualitative study in the consumer goods industry and informed by the Theory of Planned Behavior, this manuscript details the prerequisites for a more widespread adoption of bioplastics in the production processes of consumer products.
ISSN: 0947-0085
Institute: Logistik und Unternehmensführung W-2 
Document Type: Article
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