Tanaiutchawoot, NaruchaNaruchaTanaiutchawootBursac, NikolaNikolaBursacGross, J.J.GrossRapp, SimonSimonRappAlbers, AlbertAlbertAlbers2022-07-222022-07-222020-06-11Proceedings of the Design Society: DESIGN Conference 1: 423-430 (2020)http://hdl.handle.net/11420/13263Pairwise comparison is basically used to prioritize alternatives and select a solution in product development. Decision errors can happen when the amount of processing information increases. This research proposes an assisted decision tool to prioritize alternatives by using the pairwise comparison technique and a Quicksort algorithm. This software was evaluated in the product development workshop that aims to select the component to further develop in the new product generation. This tool provides high-reliability results, reduces procedure time and is a user-friendly interactive interface.en2633-7762Proceedings of the Design Society : DESIGN Conference2020423430Cambridge University Pressdecision makingdesign toolsnew product developmentpairwise-comparison techniqueproblem solvingTechnikDevelopment of decision tool for a problem-solving activity using pairwise comparison technique to support an intuitive decisionConference Paper10.1017/dsd.2020.255Other