Segment Retention and Collinearity in Mixture Regression Analysis

Becker, Jan-MichaelJan-MichaelBeckerSarstedt, MarkoMarkoSarstedtRingle, Christian M.Christian M.RingleVölckner, FranziskaFranziskaVölckner2019-12-182019-12-182010-0639th Annual Conference of the European Marketing Academy, (EMAC) 2010http://hdl.handle.net/11420/4222enWirtschaftSegment Retention and Collinearity in Mixture Regression AnalysisConference Presentation