Becker, Jan-MichaelJan-MichaelBeckerSarstedt, MarkoMarkoSarstedtRingle, Christian M.Christian M.RingleVölckner, FranziskaFranziskaVölckner2019-12-182019-12-18201039th Annual Conference of the European Marketing Academy (2010)http://hdl.handle.net/11420/4222enWirtschaftSegment Retention and Collinearity in Mixture Regression AnalysisConference PresentationOther