Please use this identifier to cite or link to this item: https://doi.org/10.15480/882.1013
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dc.contributor.authorTiwari, Rajnishde_DE
dc.contributor.authorHerstatt, Corneliusde_DE
dc.date.accessioned2011-08-05T12:44:36Zde_DE
dc.date.available2011-08-05T12:44:36Zde_DE
dc.date.issued2011de_DE
dc.identifier.citationhttp://www.tu-harburg.de/tim/downloads/arbeitspapiere/Working_Paper_64.pdfde_DE
dc.identifier.other665753365de_DE
dc.identifier.urihttp://tubdok.tub.tuhh.de/handle/11420/1015-
dc.description.abstractAccess to "lead markets" is generally regarded as an important driver of the increasing globalization of innovation since these are considered to be early indicators for emerging customer needs. They are traditionally thought to exist in economies with high per capita income, sophisticated markets and high international visibility. We, however, propose that there is an increasing evidence of lead market tendencies in some emerging economies, e.g. India. We undertake a literature review to crystallize the need for an update/extension of the existing model to better reflect the changed ground realities and propose that factors such as voluminous markets, strong technological capabilities, and favorable government policies may be able to offset some of the disadvantages rooted in traditional deficiencies of developing economies. Engaging a developing country lead market may be useful for firms in securing better access to markets at the bottom of the economic pyramid, worldwide.en
dc.language.isoende_DE
dc.rightsinfo:eu-repo/semantics/openAccess-
dc.rights.urihttp://doku.b.tu-harburg.de/doku/lic_mit_pod.phpde
dc.subjectVorreitermärktede
dc.subjectGloblaisierung der Innovationde
dc.subjectInternationalisierung von FuEde
dc.subjectIndiende
dc.subjectLeitmärktede
dc.subjectLead Marketsen
dc.subjectIndiaen
dc.subjectGlobalization of Innovationen
dc.subjectInternationalization of Ren
dc.subjectFrugal Innovationsen
dc.subject.ddc330:Wirtschaftde
dc.subject.ddc330:Economicsen
dc.titleRole of "Lead Market" Factors in Globalization of Innovation: Emerging Evidence from India & its implicationsen
dc.typeinProceedingsde_DE
dc.identifier.urnurn:nbn:de:gbv:830-tubdok-11088de_DE
dc.identifier.doi10.15480/882.1013-
dc.type.dinicontributionToPeriodical-
dc.subject.ddccode330-
dcterms.DCMITypeText-
tuhh.identifier.urnurn:nbn:de:gbv:830-tubdok-11088de_DE
tuhh.publikation.typconferenceObjectde_DE
tuhh.publikation.sourcehttp://www.tu-harburg.de/tim/downloads/arbeitspapiere/Working_Paper_64.pdfde_DE
tuhh.opus.id1108de_DE
tuhh.gvk.ppn665753365de_DE
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tuhh.pod.urlhttp://www.epubli.de/oai/tu-hamburg/1108?idp=urn:nbn:de:gbv:830-tubdok-11088de_DE
tuhh.pod.allowedtruede_DE
dc.identifier.hdl11420/1015-
tuhh.abstract.englishAccess to "lead markets" is generally regarded as an important driver of the increasing globalization of innovation since these are considered to be early indicators for emerging customer needs. They are traditionally thought to exist in economies with high per capita income, sophisticated markets and high international visibility. We, however, propose that there is an increasing evidence of lead market tendencies in some emerging economies, e.g. India. We undertake a literature review to crystallize the need for an update/extension of the existing model to better reflect the changed ground realities and propose that factors such as voluminous markets, strong technological capabilities, and favorable government policies may be able to offset some of the disadvantages rooted in traditional deficiencies of developing economies. Engaging a developing country lead market may be useful for firms in securing better access to markets at the bottom of the economic pyramid, worldwide.en
tuhh.publication.instituteTechnologie- und Innovationsmanagement W-7de
tuhh.identifier.doi10.15480/882.1013-
tuhh.type.opusInProceedings (Aufsatz / Paper einer Konferenz etc.)-
tuhh.institute.germanTechnologie- und Innovationsmanagement W-7de
tuhh.institute.englishTechnology and Innovation Management W-7en
tuhh.institute.id13de_DE
tuhh.type.id16de_DE
tuhh.gvk.hasppntrue-
dc.type.drivercontributionToPeriodical-
dc.identifier.oclc930768366-
dc.type.casraiConference Paper-
datacite.resourceTypeConference Paper-
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item.mappedtypeinProceedings-
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item.languageiso639-1en-
item.grantfulltextopen-
item.cerifentitytypePublications-
item.creatorOrcidTiwari, Rajnish-
item.creatorOrcidHerstatt, Cornelius-
item.creatorGNDTiwari, Rajnish-
item.creatorGNDHerstatt, Cornelius-
item.fulltextWith Fulltext-
item.openairecristypehttp://purl.org/coar/resource_type/c_5794-
crisitem.author.deptTechnologie- und Innovationsmanagement W-7-
crisitem.author.deptTechnologie- und Innovationsmanagement W-7-
crisitem.author.orcid0000-0002-7510-4010-
crisitem.author.orcid0000-0001-5585-1169-
crisitem.author.parentorgStudiendekanat Management-Wissenschaften und Technologie (W)-
crisitem.author.parentorgStudiendekanat Management-Wissenschaften und Technologie (W)-
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