Please use this identifier to cite or link to this item: https://doi.org/10.15480/882.2601
DC FieldValueLanguage
dc.contributor.authorKrohn, Malte David-
dc.contributor.authorPetersen, Finn-
dc.contributor.authorHochmuth, Dustin-
dc.contributor.authorHerstatt, Cornelius-
dc.date.accessioned2020-01-29T10:01:58Z-
dc.date.available2020-01-29T10:01:58Z-
dc.date.issued2020-01-28-
dc.identifier.citationTechnische Universität Hamburg (2020)de_DE
dc.identifier.urihttp://hdl.handle.net/11420/4600-
dc.description.abstractThe importance of growing economic powerhouses like India and China is increasing. Consequently, cost effective products and services and therefore, Frugal Innovations provide attractive business opportunities for globally operating companies. However, not all organizations seem to recognize these opportunities for what they are. The question arises if key decision makers have the right mindset to initiate and support respective innovation projects within their organizations. We take on our previous research on the Frugal Mindset and present the results of two recent studies to further develop our theory. In our first study we generate items based on the Theory of Planned Behaviour by conducting a systematic literature review of 95 publications and validate as well refine this approach in a focus group discussion with 16 experts on Frugal Innovation. Consequently, we test our research instrument for practicability, comprehensibility and further refine the items in a small scale pilot study including 8 follow-up interviews with managers from 2 multi-national companies. Based on this procedure we present a research model, a measurement instrument and first qualitative insights on the Deliberative Fugal Mindset.en
dc.language.isoende_DE
dc.rightsCC BY-NC-ND 4.0de_DE
dc.rights.urihttps://creativecommons.org/licenses/by-nc-nd/4.0/
dc.subjectFrugal Innovationde_DE
dc.subjectFrugal Mindsetde_DE
dc.subjectDeliberative Frugal Mindsetde_DE
dc.subjectOpportunity Recognitionde_DE
dc.subjectTheory of Planned Behaviourde_DE
dc.subjectTPBde_DE
dc.subject.ddc330: Wirtschaftde_DE
dc.titleThe deliberative frugal mindset : a model of managerial opportunity recognition for frugal innovationde_DE
dc.typeWorking Paperde_DE
dc.identifier.doi10.15480/882.2601-
dc.type.diniworkingPaper-
dcterms.DCMITypeText-
tuhh.identifier.urnurn:nbn:de:gbv:830-882.069697-
tuhh.oai.showtruede_DE
tuhh.abstract.englishThe importance of growing economic powerhouses like India and China is increasing. Consequently, cost effective products and services and therefore, Frugal Innovations provide attractive business opportunities for globally operating companies. However, not all organizations seem to recognize these opportunities for what they are. The question arises if key decision makers have the right mindset to initiate and support respective innovation projects within their organizations. We take on our previous research on the Frugal Mindset and present the results of two recent studies to further develop our theory. In our first study we generate items based on the Theory of Planned Behaviour by conducting a systematic literature review of 95 publications and validate as well refine this approach in a focus group discussion with 16 experts on Frugal Innovation. Consequently, we test our research instrument for practicability, comprehensibility and further refine the items in a small scale pilot study including 8 follow-up interviews with managers from 2 multi-national companies. Based on this procedure we present a research model, a measurement instrument and first qualitative insights on the Deliberative Fugal Mindset.de_DE
tuhh.publication.instituteTechnologie- und Innovationsmanagement W-7de_DE
tuhh.identifier.doi10.15480/882.2601-
tuhh.type.opusResearchPaper-
tuhh.gvk.hasppnfalse-
tuhh.hasurnfalse-
dc.type.driverworkingPaper-
dc.type.casraiWorking Paper-
dc.rights.nationallicensefalsede_DE
tuhh.relation.ispartofseriesWorking Paper // Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg = Arbeitspapierde_DE
tuhh.relation.ispartofseriesnumber109de_DE
local.status.inpressfalsede_DE
datacite.resourceTypeWorking Paper-
datacite.resourceTypeGeneralText-
item.grantfulltextopen-
item.creatorGNDKrohn, Malte David-
item.creatorGNDPetersen, Finn-
item.creatorGNDHochmuth, Dustin-
item.creatorGNDHerstatt, Cornelius-
item.languageiso639-1en-
item.fulltextWith Fulltext-
item.openairetypeWorking Paper-
item.mappedtypeWorking Paper-
item.creatorOrcidKrohn, Malte David-
item.creatorOrcidPetersen, Finn-
item.creatorOrcidHochmuth, Dustin-
item.creatorOrcidHerstatt, Cornelius-
item.cerifentitytypePublications-
item.tuhhseriesidWorking Paper // Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg = Arbeitspapier-
item.seriesrefWorking Paper // Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg = Arbeitspapier;109-
item.openairecristypehttp://purl.org/coar/resource_type/c_8042-
crisitem.author.deptTechnologie- und Innovationsmanagement W-7-
crisitem.author.deptTechnologie- und Innovationsmanagement W-7-
crisitem.author.orcid0000-0002-7503-3371-
crisitem.author.orcid0000-0001-5585-1169-
crisitem.author.parentorgStudiendekanat Management-Wissenschaften und Technologie (W)-
crisitem.author.parentorgStudiendekanat Management-Wissenschaften und Technologie (W)-
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