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    Item type:Publication, Access status: with files ,
    Microfoundations of dynamic capabilities for Eco‐innovation in SMEs: evidence from industrial case studies
    (Wiley, 2026-09-25) ; ; ;
    Iñigo Alday, Edurne
    ;
    This study examines the microfoundations, that is, skills, processes, structures and decision rules that underlie the dynamic capabilities enabling SMEs to achieve sustained eco‐innovation performance. Building on dynamic capabilities framework, we adapt it to the SME context to explain how firms sense opportunities and threats, seize them and maintain competitiveness by reconfiguring tangible and intangible assets. Using an inductive and abductive design grounded in five in‐depth case studies of industrial SMEs in water technology, urban manufacturing and technical apparel in the Basque Country, we develop a framework capturing how eco‐innovation emerges from organisational innovation. The analysis reveals how dynamic capabilities are anchored in the orchestration of microfoundations across multiple organisational dimensions, including leadership, strategic intent, people management, business practices and external relations. By extending Teece's model to the SME context, we offer contextualised, transferable insights for companies operating under similar conditions, along with practical pathways to strengthen their eco‐innovation capacity. The framework also informs policymakers designing targeted support measures for industrial SMEs operating in comparable regional ecosystems, encouraging more adaptive, collaborative and scalable sustainability transitions.
    Publicationtype: Journal Article
      27  13
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    Item type:Publication, Access status: with files ,
    Consumers' purchase behavior of Cradle to Cradle Certified® products—The role of trust and supply chain transparency
    Consumers' trust in eco-labels is declining due to the growing number of different kinds of eco-labels that can be uncertified and related to greenwashing. This paper argues that providing more transparency regarding green supply chains (GSCs) through eco-labels (such as Cradle to Cradle Certified®) is critical for creating trust and convincing consumers to buy eco-products over conventional ones. Building on previous literature related to sustainable consumption behavior, green purchasing behavior, Cradle to Cradle certification and GSC management, we develop and test a conceptual model to empirically investigate the links between consumers' trust in eco-product labels and GSC perceptions in influencing green purchase behavior (GPB) in the case of eco-friendly fast-moving consumer goods (FMCGs). By studying a sample of 276 German consumers and applying structural equation modeling, we find that the trust in eco-product labels and positive perceptions of GSCs are important drivers of GPB. Our research contributes by expanding the knowledge on the factors influencing the acceptance of eco-products, highlighting the importance of supply chain transparency and trust in GSCs among consumers. We discuss theoretical implications for green product innovation and marketing including eco-product labeling based on transparent GSCs.
    Publicationtype: Journal Article
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